Whew. Today it is NOT about me and my blog on the 31 Days to Build a Better Blog quest.
Oh! Don’t forget that this is something YOU can do to. Click here to get started.
Today’s assignment from ProBlogger is to Analyze a Blog in Your Niche.
Alrighty, I have already admitted to writing one of them, there Mommy Blogs so I am Analyzing Dooce.
You might notice that I don’t mess around.
- Take 15 minutes to look at what topics are being discussed/not discussed – Today Dooce is busy and has a guest blogger. It is a very funny post about her favorite tweets with screenshots of those tweets. I looked back further and saw the photo of the day, the photo of her dog of the day and the daily design. In each post, photo or design tip there is humor. Nothing that I looked through was very serious.
- What is the voice? It is light and silly with sarcasm.
- How often are they posting? Between all the daily things it comes out to 4 times a dayish.
- What kind of reader engagement is there? Tons. It is Dooce.
- What is your impression of the design? Her photos are amazing. I love that her header is small so the content and photos can be large. I don’t understand the headers without her name in them, but she is Dooce. I don’t think I could get by with that. The headers are always unique and fun to look at.
- Is there monetization? Yep. There is a Kodak ad, a Febreze ad and Google ad network ads showing.
- Traffic analysis – Dooce has an alexa ranking of 14, 240 so it appears she is doing pretty well…
He suggests that I subscribe to her RSS for awhile to get a better feel for the schedule and tone of the blog. I already do that via email, but haven’t checked it in awhile so I will try to look at it more frequently.
The point of this exercise isn’t to COPY or BECOME someone in your niche, just to learn from it.
I am encouraged by looking at Dooce’s site more analytically. I have been worried that I don’t really have a niche. I write about life and take pictures and tell silly stories. It appears that is her niche too…and she is doing OK.
Who do YOU learn from?